Field Marketing Coordinator

Cresco Labs

California City, CA, USA

Full time

Jan 24

This job is no longer accepting applications.


Recently named one of Entrepreneur magazine’s Top 100 Cannabis Leaders, Cresco Labs is one of the largest vertically-integrated multi-state cannabis operators in the United States. Cresco is built to become the most important company in the cannabis industry by combining the most strategic geographic footprint with one of the leading distribution platforms in North America. Employing a consumer-packaged goods (“CPG”) approach to cannabis, Cresco’s house of brands is designed to meet the needs of all consumer segments and includes some of the most recognized and trusted national brands including Cresco, Remedi and Mindy’s, a line of edibles created by James Beard Award-winning chef Mindy Segal. Sunnyside*, Cresco’s national dispensary brand is a wellness-focused retailer designed to build trust, education and convenience for both existing and new cannabis consumers. Recognizing that the cannabis industry is poised to become one of the leading job creators in the country, Cresco has launched the industry’s first national comprehensive Social Equity and Educational Development (SEED) initiative designed to ensure that all members of society have the skills, knowledge and opportunity to work in and own businesses in the cannabis industry. 


At Cresco, we aim to lead the nation’s cannabis industry with a focus on regulatory compliance, product consistency, and customer satisfaction. Our operations bring legitimacy to the cannabis industry by acting with the highest level of integrity, strictly adhering to regulations, and promoting the clinical efficacy of cannabis. As Cresco grows, we will operate with the same level of professionalism and precision in each new market we move in to.


Cresco Labs is seeking a Field Marketing Coordinator to support efforts within our California Sales organization. This role will focus on coordinating relationships and building out key accounts throughout California, while also serving as a cross functional liaison across departments.


Maintains, understands, and communicates information, including working knowledge of company products, services, policies, and procedures.

Complete all administrative responsibilities in a timely and accurate manner (e.g., preparing reports and correspondence as needed)

Serve as cross functional liaison across departments.

Responsible for research and resolution of customer inquiries and/or complaints and provides appropriate responses including technical and/or product-related information in a timely and courteous manner.

Maintain proper records for all reports and ensure they are completed on time.

Assist in developing and distributing all program training materials to field

Closely monitor and track all activations and special events

Understand and ensure compliance of all state rules/regulations

Establish strong working relationships with decision makers, managers, Wellness Advisors within key account list and become a trusted resource and partner.

Coordinate the planning and development of merchandising, menu placement, and visibility strategies

Schedule and assist in the execution of In-Store Activations.

Schedule and assist in execution of consumer events to help drive consumer education and trial of new products.


Bachelor’s Degree or equivalent work experience

2+ years’ experience as a field marketing coordinator or similar role

Related industry experience, cannabis industry experience preferred

Local travel to field marketing events as needed, about 10%

Knowledge of cannabis, trends and industry preferred, but will train the right candidate

Strong presentation and interpersonal communication skills

Ability to coordinate efforts with distributor personnel including orders, delivery, and merchandising support

Strong problem solving, attention to detail, time management, and organizational skills

Skilled at multitasking with an ability to meet deadlines

Computer literate with proficiency in Microsoft Office Suite

Self-motivated and can work under pressure in a fast-paced environment

Willingness to learn and provide multiple creative solutions to everyday challenges

COVID-19 Requirements 

Cresco Labs requires that all corporate employees be fully vaccinated against the COVID-19 virus on or before September 30, 2021.  If you are offered and accept a position, you will be required to prove your vaccination status prior to when your employment begins.  If you require a medical or religious accommodation with regard to vaccination, please let us know once you receive an offer of employment (if applicable).


Must be 21 years of age or older to apply

Must comply with all legal or company regulations for working in the industry 

Cresco Labs is an Equal Opportunity Employer and all applicants will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

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Cresco Labs

Normalize and professionalize cannabis and educate consumers to eliminate the social stigmas associated with cannabis